Many executives believe low sales come from poor execution . But more often than not is psychological.
The Psychology of YES by Arnaldo (Arns) Jara reframes conversion as a trust problem, not a traffic https://conversion-optimization-398034.icingblog.com/61208563/the-real-reason-people-say-no-the-truth-about-instant-sales-fixes-traffic-isn-t-the-problem-the-science-of-buyer-decisions-why-discounts-don-t-fix-conversion-the-psychology-behind-every-purchase-what-you-re-missing-in-your-funnel-why
