- Offering ‘high-quality’ results => giving final results that could match the user’s intent extra closely. Over the downside, If your informational benefit of the rich snippet satisfies the user's search query, it'd remove the need to simply click by way of for more engagement. Pick Google Search, Schema.org, Open https://addons.prestashop.com/fr/seo-referencement-naturel/31857-seo-automatique-google-rich-snippets-json-ld-open-graph.html